Our diversity is the difference.

Founded in 2017, the firm has built nationwide reach. We are strategists, researchers, policy makers, creatives, and storytellers. 

Out with departments.
In with studios.

Design Change
Equity Innovation Studio

The Equity Innovation studio is our research and design vertical. There’s nothing we won’t learn to help guide our client-partners through a process of innovation. Led by Dr. Pierce Othlogile-Gordon, EI uses design thinking, systems mapping, and applied research to help people, organizations, communities, and institutions create equitable outcomes.

  • Organizational Assessment & Strategic Planning
  • Design Thinking & Systems Change
  • DEI Innovation & Practice
  • Research & Writing
  • Training & Facilitation
Win People
Engagement Studio

To win people, the people have to win. This mantra underscores our engagement practice. We understand people as voters, workers, and consumers; innovators, entrepreneurs, and change-makers; parents, children, and communities across cultures, globally. We build public engagement campaigns that move people from the margins to the middle.

  • Issues Management
  • Government Relations
  • Community Engagement
  • Media & Strategic Communications
Build Brands
Storytelling Studio

TR storytelling captures culture to win hearts and minds. We builds brands worth believing in and designs fact-informed, strategy-centric campaigns, experiences and content that move online audiences to offline action. We combine the power of creativity with progressive commerce to help brands connect to targeted markets and communities.

  • Brand Strategy & Visual Identity
  • Marketing & Communications
  • Website Development
  • Narrative & Messaging Development
  • Digital Marketing

We partner with forward-thinking companies, keeping innovation at the forefront.

I still don't think I've met a firm like Think Rubix. The work felt very collaborative, and it was about the product as much as it was about the process. It not only strengthened my thinking, but pushed my thinking along the way. In general, I appreciated the vibes, energy, and shared analysis of power. I think that the energy Think Rubix brings makes the team feel like approachable and relatable consultants. I still don’t think I’ve met a firm like Think Rubix.

Charli Cooksey, CEO at WePower
OUR TEAM

Bespoke service, global perspective.

Think Rubix has grown organically by leveraging its reputation for a diversity of thought, skill, and experience, from Capitol Hill to MLK Boulevard. We invest in our people. And we’re invested in your outcomes.

Durwin Lairy
Vice Principal
Tristan Wilkerson
Managing Principal
Charles Blake
Vice Principal
Nia McConnell
Project Manager
Maxim Applegate
Operations Manager
Ally Washington
Marketing Manager
Fiona McCarthy
Associate
Dr. Pierce Otlhogile-Gordon
Director of Equity Innovation
Rhonna-Rose Akama-Makia
Director of Engagement
Jasmine Ramos
Associate
Chris Mueller
Director of Storytelling
Charles Chew
Designer